Sunday, March 20, 2011

Finally, proof that Tuesday has no "feel."

A recent post by Paul Sutton on his blog, TheSocialWeb, brought to mind quite vividly a Seinfeld episode in which, during one of those classic exchanges of nothingness between Jerry and George, George pronounces emphatically that Tuesday is the one day of the week that has no "feel." Now along comes Sutton with actual proof, sort of, about Tuesdays.

He says we should avoid announcing anything significant on a social network on a Tuesday. Don't publish blog posts, don't launch anything on Facebook or upload a YouTube video. Just let Tuesday pass you by because of a basic lack of social network engagement.

Why? His theory on Tuesday basically “sucking” for social media is that Tuesday is the day when people get their heads down in the office. On a Monday we get into the office wanting to get back up to speed. We devour information in blog posts and tweets. Have we missed anything over the weekend? This is followed by Tuesday, the day that we get down to business.

My take on this is a bit different, and probably just as unscientific. I’ve spent many Mondays putting out fires, trying to get computers and printers to work, wading through worthless e-mails, and the list goes on and on. Monday is followed then by Tuesday, when if you’re lucky, half the time you will actually have a productive day. So are you more focused on productive activities on Tuesdays? Could this be why Tuesday “has no feel?”

If that’s the case, then give me more Tuesdays!

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